Proraso Shaving Cream

The Proraso brand story, according to the manufacturer, is one of innovation and quality. Founded in 1908 by Ludovico Martelli, Proraso has been a leading provider of high-quality shaving products for generations, and has become an integral part of Italian culture. The company's commitment to creating professional, quality products that deliver an enjoyable and impeccable shave remains steadfast.

Proraso Shaving Cream, Protective and Moisturizing, is designed to provide comfort and softening to the skin. The formula includes soothing ingredients such as Vitamin E, which protects and nourishes dry, rough skin, and aloe vera, which provides extra hydration for a softer and calmer skin. The traditional vegetable stearin-based formula is enriched with nourishing botanical extracts and natural oils to protect the skin before, during, and after shaving, and helps the blade glide smoothly, reducing razor burn and rashes. The 'hot soap' making process results in an ultra-rich soap that produces a thick, creamy, soft lather, ensuring a close and comfortable shave while leaving the skin soft and hydrated.

To use Proraso Shaving Cream, it's recommended to soak a Proraso brush in hot water for 5-10 minutes before the shave, and apply a warm, damp towel to the face to open the pores. After applying the Proraso Pre-Shave Cream, another hot towel should be applied to the face for 15 to 20 seconds. After soaking the brush, a small amount of the shaving cream is squeezed between the bristles and massaged into the stubble or scruff using a circular motion. This creates a creamy and compact lather that softens all beard types, providing a pleasant shaving experience.

Proraso Shaving Cream is free of parabens, silicones, mineral oil, artificial colors, and ingredients of animal origin. Over 95% of the ingredients are natural and the product is made in Italy.

For those short on time, Proraso Pre-Shave Cream can be applied to damp skin, and a shaving brush can be run under hot water for about 30 seconds. The Shaving Cream can then be applied to the brush and massaged into the scruff/stubble.

In addition to the Shaving Cream, Proraso offers 10 tips for the perfect shave, including shaving in the morning when the skin is softest, using a Pre-Shave Cream, applying a warm, wet towel to the face, building a rich lather with a brush and shaving cream or soap, using a delicate but firm stroke while shaving, rinsing the razor frequently, lathering the face a second time, following a post-shave routine, using an After Shave Balm, and taking care of the skin with a daily face cream.

For any questions about Proraso products, customers can post their inquiries in the Customer Questions section and one of the company's professionals will respond.

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